The Bridge is a full-service creative agency specialising in the graphic design and production of print and digital media projects for the sports industry.

We work closely alongside a number of major UK sports governing bodies and organisations in creating marketing collateral and materials to support game development.

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ECB

England and Wales Cricket Board (ECB)

The Bridge has been a trusted agency of the ECB for several years now. Initially tasked with creating and developing the visual identity for the ‘One Game’ social inclusion programme, The Bridge designed the campaign logo and produced a 'sting' movie to be played on match days on the giant screens at the international and county venues. Since then, The Bridge has been at the heart of the design and development of hundreds of print and online marketing materials for the cricket governing body.

Lawn Tennis Association (LTA)

In late 2009, the LTA asked The Bridge to create a direct mail campaign to publicise its AEGON Team Tennis initiative. Since then, The Bridge has been involved in a variety of print and digital media projects for the governing body. These include designing exhibition stands for the Wimbledon Championships, developing the creative for the AEGON Team Tennis County Cup, and producing a suite of bespoke web banners for use on the LTA’s website.

Premiership Rugby

Since 2005, Premiership Rugby has used the services of The Bridge to design and produce its Guinness and Aviva branded media guides. Distributed to all sections of the rugby media, this comprehensive resource is considered as the ‘bible’ for rugby industry professionals. A major success of the media guides is the highly creative photography, which is custom-shot by The Bridge’s in-house photographer.

Woodhall Spa

In 2001, the National Golf Centre at Woodhall Spa contacted The Bridge to undertake a review of its identity. Many years on, The Bridge’s work continues on promotional literature, national press ads, brand development, course signage and retail graphics.

Rugby Football Union (RFU)

The relationship between The Bridge and the RFU is a longstanding one, dating back to 1999. In that time, The Bridge has worked across all departments within the organisation, spanning work on grassroots rugby projects through to producing creative for the England team. Highlights include producing the RFU’s official bid documents for hosting the 2007 Rugby World Cup and designing the graphics for the changing rooms at Twickenham Stadium.

The Cricket Foundation

First collaborating with the Cricket Foundation in the spring of 2009 after a recommendation from the ECB, The Bridge has successfully completed a number of projects for the charity, ranging from the design and production of large format display banners for use at Chance to Shine outreach events to the creation of promotional postcards which are distributed by the Chance to Shine ambassadors to the school children they coach.